CoverGirl just chose their first ever CoverBoy and his makeup game is Oh, and he just became CoverGirl's first ever CoverBoy! Breaking gender norms just comes instantly as soon as a boy is comfortable and confident enough to put on makeup. Makeup brand CoverGirl features first CoverBoy - The Globe And Mail Original reporting and incisive analysis, direct from the Guardian every morning. In response to an online video released earlier this monththat teaches children "some people aren't born boys or girls" Jason Benham urged pastors to speak out against such "nonsense" that seeks to "brainwash" kids. CoverGirl names makeup artist James Charles its first cover boy We are trying out Willam's new line of makeup Coverboy. Follow TODAY.com writer Scott Stump on Twitter. Still, fans have been left waiting with bated breath for creations by RuPaul, the queen who paved the way for them all. 2023 Cond Nast. With the help of the eternally glittering Katy Perry, the makeup brand announced that the new face of CoverGirl is Instagram star James Charles, a 17-year-old New York-based makeup artist who has . But will more men follow his lead? The singer reveals how grueling life was on the road. This type of public figure has the visibility of a traditional celebrity but at the same time already interacts with fans and followers on a personal level. R.I.P. He couldnt be more excited about the news! James Charles in video titled "FULL FACE USING NO BRUSHES MAKEUP CHALLENGE" published on September 9, 2016. "DragCons attendees are my target market so it makes sense that I would debut there with a bunch of people that also do/love drag," shares Willam. "Everything in life is balance. 2023 BDG Media, Inc. All rights reserved. CoverGirl believes in beauty for all, and we're proud to welcome James Charles to the family. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. "I put [one of these lipsticks] on in the morning of DragCon; I essentially made out with 400 drag queens throughout the day, and it never came off," she says. The Mally X RuPaul Color Cosmetics Collection will be available exclusively from qvc.com starting Friday, September 20 and this one's personal. And we shall see what I would look like if I suddenly sprouted blue eyelashes. Companies can also win over younger audiences by making social statements. If youre looking for bran muffin journalism, you can subscribe to the Monitor for $15. Follow Facebook.com/CosmoBeauty. retailers. "I love to run Goldie down the front of my shin or on my collarbone," he tells Allure. Red flags that you're dealing with a man-child. James Charles has just been named CoverGirl's first ever male CoverGirl and will be starring in their upcoming mascara campaign. Charles was just named CoverGirls' very first male CoverGirl. Suck Less - Ready Go Ventures - Building the social media businesses Were the bran muffin of journalism. The full collection, available now, consists of six pairs of falsies, five lip varnishes, and four chunky glitter jellies. Here he is with Katy Perry (that highlight tho!!! 2023 Cond Nast. "You don't have to glob it on," RuPaul agrees. RuPaul loves to use the dual-ended sponge from the eye shadow palette to blend out the liner for an effortless daytime look. CoverGirl's Newest Face Is a CoverBoy: 17-Year-Old James Charles Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. Start here with our favorite contouring palettes for highlighting and sculpting. This message will appear once per week SPOILER, I looked sickening. You can renew your subscription or CoverGirl -- which is owned by Coty Inc. ( COTY) -- and Charles announced the new agreement on social media, along with pop star Katy Perry, who recently posed alongside Charles in a CoverGirl. To view this content, click 'Allow and continue'. User Agreement and Privacy Policy and Cookie Statement and One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same.". User Agreement and Privacy Policy and Cookie Statement and ', This website uses cookies to "But I think because people think they only have to use brushes, they don't realize the power in using a sponge-tip applicator to put on shadows.". Science Monitor has expired. Don't fix what ain't broke was the approach Rupaul took with the Face Defender, an already-existing Mally Beauty face primer with which he's infamously obsessed. improve functionality and performance. Honored to have the pleasure to announce the very first COVERBOY, James Charles! she wrote on Instagram. Willam Belli, the international drag queen sensation, is finally doing what fans have been clamoring for since he first hit the runway on . If you're looking for a new beauty brand to stan, please look no further than Willam Belli's COVERBOY beauty line, a cosmetics company designed to appeal to creatives, drag queens, makeup artists, boys, girls, and virtually everyone else who can appreciate a good lash and a bold lip. According to the company's Instagram, he'll be starring in one of their next mascara campaigns. AMAZON INFLUENCER LINK!https://www.amazon.com/shop/jaymesmansfield?listId=14R96CDQQW1U3\u0026ref=idea_share_infBUY MY JAYMES MANSFIELD BOSOM BUDDY BELOWhttps://www.jaymesmansfieldbeauty.comBOOK A PERSONALIZED VIDEOhttps://www.cameo.com/jaymesmansfieldTIP A QUEEN ON VENMO: @JaymesMansfieldhttps://venmo.com/jaymesmansfieldSHIRTS ARE AVAILABLE NOWhttps://www.dragqueenmerch.com/collections/jaymes-mansfieldBookings \u0026 Inquiries: [email protected]: @JaymesMansfieldTwitter: @JaymesMansfieldFacebook.com/JaymesMansfieldTumblr: TheJaymesMansfieldhttps://www.jaymesmansfield.com#jaymesmansfield #coverboy #willam Our team handles all of the business's "C-suite" roles (e.g., co-CEO, COO, CMO, CFO) as well as all daily administrative and operational responsibilities. In the company's 55 year history, there has never been a male star in one of their campaigns. A weekly digest of Monitor views and insightful commentary on major events. James will start out as the face/lashes of the brands latest mascara launch "So Lashy!," but will also be fully integrated into ads, commercials, etc. now that CoverGirl has announced that James is its first male CoverGirl spokesmodel. To make each of them even more personal, the collection also features two glossy lip toppers. And with that newfound influence, that generations values are becoming increasingly visible. ", The Glitter Gels can be used on eyes, lips, and cheeks, and Willam notes that it was important to create a formula that really performed. I think theyre kind of making the statement that theyre for everybody, Dr. Goodman says. TRYING COVERBOY MAKEUP BY WILLAM | JAYMES MANSFIELD - YouTube "I went from coloring books to my face. We change lives. We can't let our kids get brainwashed like this," Benham said. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. He has been welcomed by other prominent CoverGirl ambassadors, such as singer Katy Perry, who posted an image of herself with Charles on Instagram, and wrote: "Honored to have the pleasure to announce the very first COVERBOY, James Charles! We are trying out Willam's new line of makeup Coverboy. Through QVC, customers will be able to select trio comprised of Dragmother, Showgirl, and Condragulations, or a combination of Now Prance, A Shade Shady, and Lippy. Your California Privacy Rights. "If you put [on] just a little, it will enhance the beauty of your eyes.". In the design process, Willam wanted to ensure that each product was easy to use and didn't require brushes or any complicated application techniques. now that CoverGirl has announced that James is its first male CoverGirl. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. she wrote on Instagram. You read that correctly: The newest CoverGirl is a boy. A subreddit to discuss beauty influencers, makeup artists, brand owners Press J to jump to the feed. We have a mission beyond circulation, we want to bridge divides. subscription yet. "Im happy that I put forth a line that you dont need any brushes for," says Willam. The Duchess of York casts "no judgment" toward her nephew. "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful," the company said. Ad Choices. Get ready for some exciting news. Singer and actor Zendaya became one of the brands spokesmodels earlier this year, joining the ranks of women such as Queen Latifah, Ellen DeGeneres, Rihanna and Taylor Swift. "From the hippie sexual revolution of the '60s to the gender unicorn today our school rooms are the fertile soil for godless government agendas," the Benhams wrotein a Facebook post back in August. Their prices range from $10 to $18. Because RuPaul wanted this collection to include colors that "work on everybody," he stuck to a timeless eye palette full of neutrals and, of course, a whole lot of shimmer. Makeup artist James Charles - 103FM The First The Finest | Facebook And Im going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in. "You owe it to yourself to take the time to discover and have fun. Love the idea of contouring but don't know where to start? Each Zodiac Sign's Unique Personality Traits, Jennifer Lopez Got a New Hair Color, and It's Not the One I Expected, Christina Aguilera Opened Up About Getting Injections and Why She Doesn't Care If People Judge Her, The Difference Between Contouring and Bronzing, According to Makeup Artists. Together, Roncal and RuPaul created a massive collection that embodies the fun of wearing makeup, in what he says are the shades every beauty lover should have whether they're a down-to-Earth everyday user or a professional drag queen. Charles expressed his excitement for his new gig on his Instagram and Twitter. James Charles is no exception. Carly Cardellino was the beauty director at Cosmopolitan. That, however, is set to change this week with RuPaul's release of his long-anticipated collection with Mally Beauty, a beloved brand founded by celebrity makeup artist Mally Roncal. "A really big makeup artist slash drag queen secret is when you want pigment to really show up, you're going to use a sponge because they lay the product down so well," she says. Sep 12, 2019. Condragulations serves intense coral pigment that can be worn on its own, meanwhile Lippy offers sheer iridescent shimmer that adds a touch of pink to any lip shade. "These are the colors that I wear all the time, and they absolutely work," RuPaul says. When it comes to these products and all beauty in general, RuPaul has but one must-know tip: Makeup is not about using products to look like RuPaul, or anyone else for that matter; it's about using them to embrace your best features. Plus, Hollywood-based fans can catch Willam at a special one-day pop-up shop on Sept. 14 and shop the brand IRL at 1646 N Cherokee Ave. in Los Angeles, California. Despite his decades-long status as a beauty and fashion icon, RuPaul has only ever released makeup with two brands: Colorevolution (one of Drag Race's sponsors), and MAC's Viva Glam campaign. "I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to announce that I am the newest face of CoverGirl,'' Charles wrote on Instagram. Here are 8 big revelations from the Alex Murdaugh murder trial We're in love with CoverBoy James Charles' stunningly spooky Ouija Please click here to learn how. A screenshot from one of James Charles' YouTube makeup tutorials. I could look at this all day long and not get bored. A major problem Roncal has always had with powder highlighters is that they only look one of two ways: subtle and wet, or so bright it's impossible to blend well. So its not surprising that its male cosmetics at this point.. Barbie ad stars a boy for the first time. And that influence is powerful. "I barely wash my own brushes, so Im not trying to tell people they need to make more work for themselves," he says. If you need help purchasing a product directly from Allure, go to our FAQ. Real news, real hope. Coverboy, put the bass in your walk: Drag Race alumni Willam reveals debut cosmetics line Some information may no longer be current. coverboy makeup name change Jamess selection may be a reflection of that change. Charles, a 17-year-old makeup artist from New York, will be CoverGirl's first-ever male 'spokesmodel. Sequins (matte black, pictured above), Hey Sis (almost-black burgundy) and Mighty Love (deep red) have rich, one-swipe pigment that can be left to dry as is or diffused into smoky looks. But the relationship goes both ways. James Charles Is CoverGirl's First CoverBoy. you are agreeing to our, One month free trial to theMonitorDaily, From Yellowstone to The Chosen, boom times for small Texas towns. Aspiring makeup artist and social media star James Charles, 17, has become the first male face of CoverGirl. Hearst Magazine Media, Inc. All Rights Reserved. ): "All of our COVERGIRLs are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. If you have questions about your account, please But I think CoverGirl also hopes that this means more men will wear and buy makeup. "Just fingers. Gem is . Yesterday, the cosmetics giant named its first-ever CoverBoy: beauty vlogger James Charles. See for yourself. James Charles, a 17-year-old makeup artist from New York, will be the new face of the iconic cosmetics brand. We want to bridge divides to reach everyone. Who owns Gatorade: Coke or Pepsi? Business, Economics, and Finance. Evan Ross Katz. The iconic makeup brand announced on Tuesday that James Charles, a 17-year-old beauty vlogger, will become its first male brand ambassador. James Charles, a 17-year-old makeup artist from New York, will be the new face of the iconic cosmetics brand. Hope youll give us another try and check out some other articles. Meet CoverGirl's first-ever CoverBoy, James Charles - USA Today James Charles will be the first male face, or 'CoverBoy,' of CoverGirl after signing with the beauty company Tuesday. For example, the transfer-proof Coverboy Lip Varnishes ($16) come in five shades: TruBlue (pastel blue, pictured above), Truffle (gold), Blackballed (black), Puss (neon pink), and Red (bright, neutral red). I was staring at him with my jaw dropped, wondering how he got his eye makeup so perfect and why my cheekbones have never looked that contoured/amazing in my life?! Allure may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with ", A photo posted by KATY PERRY (@katyperry) on Oct 10, 2016 at 10:52pm PDT. "I am so thankful and excited and cannot wait to show you all what we have in store," Charles wrote on Instagram, announcing that he will appear in ads for CoverGirl's new product So Lashy! The . A selection of the most viewed stories this week on the Monitor's website. Were at the cusp of potentially electing the first woman president of the United States, so we know that theres a shift going on in terms of gender norms, LaBennett says. No one, that's who. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. This allows those pushing the agenda to rebuild society in man's image not God's with government as the ultimate giver (and taker) of our rights," he added. GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. Now, watch fellow Drag Race star Shangela try nine things she's never done before: Don't forget to follow Allure on Instagram and Twitter. We talked about it, but he was like Whats the big deal? Its going to filter up through the generations, but I think thats really one of the hallmarks of the younger generation, this idea of fluidity, Goodman says. All rights reserved. I've Been Single for 8 Yearsand I Blame My Makeup. Lastly, Roller Rink is a clear gel base containing iridescent silver glitter chunks. And we can prove it.. Its only 12 and today has already been so crazy. Whereas many matte liquid formulas make you sacrifice comfort for wearability, she ensures this one stays put without causing a fuss on your face.

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